Do-It Hang Tabs

Hawaiian Tropic drew attention to new product launches and promotions for its line of sunscreen with eye-catching instant redeemable coupons (IRCs) thanks to PrinTab Printed Hang Tabs from Do-It.

Do-It designed six different coupons that applied more quickly and easily to the curved bottles using Hawaiian Tropic's automatic application system. The coupons were unobtrusive, yet large enough to contain a printed, scanable bar code. Do-It used one band of adhesive to attach the coupon horizontally rather than the previous paper booklet IRC, which used two bands running vertically.

Do-It's UV Flexo printing process gave the coupons bolder, deeper, richer printing that makes them stand out against the product package.