Do-It provides a Hanging solution for Durex

Hanging a unique bottle shape can be a retail display challenge. Reckitt Benckiser looked to Do-It Corporation for a way to hang it’s bottle of Durex Play Pleasure Gel. Do-It’s R-KJE Hang Tab is designed with a unique series of die cuts that allow the base of the hang tab to conform to the cap of Durex’s Play Pleasure Gel. Do-It’s Hang Tab also adds an extra seal to the packaging. The product can now be placed on a shelf or hung on a peg hook providing Durex with more retail display flexibility.