Do-It Provides A Hanging Solution For Durex

R-KJE Cylinder Hang Tab

Hanging a unique bottle shape can be a retail display challenge. Reckitt Benckiser looked to Do-It Corporation for a way to hang it’s bottle of Durex Play Pleasure Gel. Do-It’s R-KJE Hang Tab is designed with a unique series of die cuts that allow the base of the hang tab to conform to the cap of Durex’s Play Pleasure Gel. Do-It’s Hang Tab also adds an extra seal to the packaging. The product can now be placed on a shelf or hung on a peg hook providing Durex with more retail display flexibility.

Durex Case Study

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